Do I have to import my customers?
No. Profiles are created from orders, bookings, guest sign-ins and loyalty sign-ups that carry a phone number — and they build up even before CRM is switched on. Importing a customer list from a file is not available today.
How are VIPs and at-risk guests defined?
VIP is at least AED 2,500 lifetime spend and 25 paid orders. At risk is three or more orders with the last one 30 to 89 days ago. Lapsed is 90 to 179 days, dormant 180 or more, new is a first order in the last 30 days, and regular is two or more orders otherwise. The thresholds are fixed today.
What does my cashier see at the till?
Whether the number belongs to an existing guest, with their name — and their delivery address on a delivery order — filled in. Spend, visit counts, allergens and notes are on the profile in the dashboard, not at the till.
Can staff edit a profile or add notes in the dashboard?
Not today. The dashboard shows each profile — orders, spend, segment, notes, preferences and consent — but editing those details there is not in the product yet. Profiles fill in from orders, bookings and the guest’s own account.
Can I message my guests from it?
No. The CRM keeps the profiles and the segments; sending offers by WhatsApp or SMS is a separate product that is not on sale yet.
Do delivery-app orders appear on profiles?
No. Orders logged from Talabat, Careem and other platforms are not attached to a guest profile today.
Can I export my customer list?
Not today. Customer data stays in the dashboard; a CSV export is not available yet.
What if a guest asks us to delete their data?
A profile can be anonymised — name, email, birthday and notes cleared, phone replaced and consent switched off — while order history is kept for your books. Today that is done through the API, not a button in the dashboard.
Are guests shared between my branches?
Each branch keeps its own profiles, so a guest who visits two branches has a profile at each.
Does it work in Arabic?
The customer screens in the dashboard are in English today. Guests see their own account in English or Arabic.
What does it cost?
It is priced per branch, per month, with a free trial — switched on and off from your dashboard. The pricing section above shows the current figure and what it drops to as you add branches.